It’s not out of the ordinary for a business to sideline communications in favor of getting operations off the ground, but the issue is that communications are supposed to be used for augmenting operations. Therefore, businesses that don’t utilize a unified communications system are doing themselves a disservice in more ways than one.
The Issues of Non-Unified Communications
Let’s say that your organization has twenty employees and they all conduct business using their own personal email addresses. Not only does this look unprofessional, it also means that you have little to no control over how they use these email addresses and the information contained within them. If they are using their personal email addresses to make contact with prospective clients, your reputation will surely suffer as a result. Furthermore, sending sensitive information from accounts that your organization can’t control puts that information at risk--something which is simply not acceptable for any self-respecting business owner.
Furthermore, it’s just confusing for clients to work with any company that doesn’t have all of their email accounts or phone numbers under the same umbrella. It would be easy for a hacker to claim they work for your organization simply because there isn’t a way for the clients to know that they actually don’t work for you. Any businesses that don’t have a unified email domain name or phone number make this reality more likely, creating a problematic situation.
Plus, what happens when employees leave your organization? While we would all love employees to stick around forever, this isn’t the reality of the business world. If you’re not using a unified communications solution where you have control over all contacts and accounts for that user, they could up and leave your organization tomorrow and take all of their communications with your clients with them.
Hopefully, these are all good reasons for your business to consider unified communications. But what’s included with this?
The Main Points of Unified Communications
Unified communications includes a plethora of services that allow your organization to communicate more efficiently, but more importantly, it provides your organization with a sort of identity that helps it communicate with potential or current clients. Here are some of the main points of using a unified communications solution:
- Unified email hosted by CoreTech, complete with email archiving for later access.
- Unified phone system accessible through the cloud, making it available for use on laptops, desktops, and mobile devices.
- Instant messaging and other apps that let your organization stay connected at all times.
Don’t waste any more time--implement unified communications today. To learn more, reach out to us at (270) 282-4926.
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